Reactive PR
At Cupid PR, our Reactive PR service puts your brand at the centre of breaking news stories, trending conversations, and journalist call-outs, securing high-authority media mentions that boost both visibility and search performance.
What You Get
24/7 News Monitoring – we track journalist call-outs, trending stories, and industry developments.
Expert Commentary Placement – position your spokesperson as the go-to authority for fast quotes.
Rapid Outreach – tailored responses sent to journalists within hours, not days.
Coverage Reporting – every backlink, brand mention, and AI-search signal tracked and logged.
Why It Works
Reactive PR (or newsjacking) taps into the existing news cycle. Journalists need expert input, your brand provides it — and earns:
High-authority backlinks from trusted outlets
Brand mentions that boost AI-driven search visibility
Credibility and trust with your target audience
Why Brands Choose Cupid PR
Speed + Strategy – rapid responses without losing brand alignment
Proven Digital PR Results – coverage in outlets like Forbes, The Independent, and Yahoo News
SEO-driven approach – every campaign built with search growth in mind
Ready to make headlines?
Book a discovery call today and start landing coverage that drives both media buzz and SEO growth.
“Strictly’s Tess Daly and Claudia Winkleman real exit reason ‘exposed’”
“Taylor Swift’s Wedding Could Be the Most Lucrative Celebrity Event ‘in History,’ Said PR Strategist”
“Google Search Shows: The Victoria Beckham Smoky-Eye Evolution Is Currently Breaking the Internet”
OUR RESULTS
“Private investigator urges travellers to do the ‘fingernail test’ upon check-in”
“Can Strictly Come Dancing survive after shock departure of Tess Daly and Claudia Winkleman?”
GET IN TOUCH TODAY
Our work has delivered coverage across national, regional and specialist publications, supporting brand visibility, authority and long-term search performance.
We focus on outcomes that matter, not vanity metrics.
If you’re looking for Digital PR that builds authority rather than just links, explore our approach.
Get in touch with us today