WHO ARE WE?

Close-up of a laptop keyboard with a business card displaying the Cupid PR logo resting on the laptop's surface.

Cupid PR is a Manchester-based digital PR and SEO consultancy helping brands earn coverage, backlinks, and visibility that actually moves the needle.

Founded by Sophie Rhone, Cupid PR works like a newsroom — spotting trends, reacting fast, and building stories journalists want to cover.

Our campaigns are senior-led from concept to coverage, meaning everything we create is designed to deliver both media impact and measurable SEO growth.

We specialise in digital PR, product PR, and local PR, blending creative storytelling with search data to help brands appear where it matters — from national headlines to Google’s front page.

Whether it’s:

  • a digital PR campaign that earns authoritative backlinks from tier-one publishers,

  • a product launch that lands in every major gift guide,

  • or a local Manchester feature that builds community credibility and local SEO,
    we make sure every story drives real visibility — across press, search, and AI results.

Our approach connects PR and SEO at every stage: from data-led ideation and expert commentary to technical link analysis and brand entity building. It’s why our campaigns work not just for journalists, but for algorithms too.

We’ve helped brands across beauty, lifestyle, travel, tech, and professional services earn coverage in The Guardian, BBC, Glamour, Cosmopolitan, and The Telegraph — while improving organic rankings and building long-term authority.

Sophie Rhone, founder of Cupid PR, standing in front of a bright yellow wall mural in Manchester.

Our founder

I started my career inside some of the UK’s busiest PR and digital agencies, leading campaigns for global brands in travel, lifestyle, finance and entertainment. That background gave me a front-row seat to what works, and what doesn’t — when it comes to landing headlines that also drive search growth.

After years in the corporate agency world, I took over Cupid PR to do things differently: no bloated teams, no wasted hours, just smart digital PR campaigns that get results. I bring the speed and creativity of a newsroom together with the precision of SEO strategy, helping brands earn national coverage, high-authority links, and visibility in Google and AI-driven search.

At Cupid PR, everything we deliver is senior-led. Clients work directly with me and my network of experienced specialists. That’s how we keep campaigns sharp, creative and results-driven.

Contact us

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